What we do with your details.
The only details we have about you are the ones you send us. We use them to reply to you, and we don't pass them on. This site sets no cookies and shows no adverts. It counts visits, and Vercel, which does the counting, shows us only totals.
Last updated 14 November 2026
Who we are
helloa digital is Helloa Digital Ltd, a company registered in England and Wales, number 17579752. Its registered office is 167-169 Great Portland Street, Fifth Floor, London W1W 5PF. The company decides how your details are used, which the law calls being the data controller.
The company is one person, Lex Deeley, who works in Cornwall. For anything on this page, write to hello@helloa.digital or ring 07741 114780.
What we collect
When you get in touch, only what you put in the enquiry form or an email: your name, your email address and your message, and if you choose to give them, your business's name, a phone number, the kind of work and a budget.
Like every website, the computer that serves this one keeps a short technical record of each visit: the internet address the request came from, the page and the time. We don't use it to work out who anyone is.
We also count visits, with Vercel Web Analytics, from the company that hosts this site. Each time you open a page, your browser sends Vercel the page's address (including anything after a '?' in it) and the website that sent you here, if there was one. Vercel says it may store those with the time, the country, region and city you appear to be in, and the kind of device, operating system and browser. It sets no cookie and stores nothing on your device.
To tell one visitor from another, Vercel works out a code from the request, which links the pages you open to each other. Vercel says a visitor's session is discarded after 24 hours, that the records are not tied to you or to your internet address, and that they are not used to follow you across other sites.
Why, and what allows it
To reply to you and, if you ask for one, to prepare a quote. The law calls our reason legitimate interests: you asked a question and we need your details to answer it. If we go on to work together, we also use them to agree and carry out that work.
We count visits to see which pages are read and where visitors come from, so we can make the site more useful. That is a legitimate interest too. Vercel shows us totals, such as by page, referring website, country, device and browser, not a list of visitors.
We don't add you to a mailing list, and we don't sell or share your details for anyone else's use.
Who else handles them
Four companies carry an enquiry on its way to Lex. Vercel hosts this site and counts its visits. Resend delivers the form's email. ImprovMX forwards mail sent to our address, and Google provides the mailbox Lex reads it in.
All four are American companies, so your details may be handled in the United States. Vercel and Resend act only on our instructions, under contracts that include the UK's approved terms for sending personal details abroad.
How long we keep them
If nothing comes of an enquiry, we delete it a year after the last message between us. If we work together, we keep our correspondence for as long as we do, and afterwards for as long as the law requires business records to be kept.
Vercel keeps the visit records for a year under our plan with it, and may keep them longer. What Vercel shows us carries no identifier, so we can't tell which records are yours.
Your rights
You can ask for a copy of what we hold about you, ask us to correct or delete it, or tell us to stop using it. Write to hello@helloa.digital and Lex will answer within a month, at no charge.
If you're unhappy with how we've handled your details, tell us first and we'll try to put it right. You can also complain to the Information Commissioner's Office, at ico.org.uk/make-a-complaint or on 0303 123 1113.